Essential might be up for sale, but Andy Rubin suggests its next product will be "game-changing"

Bloomberg today has it that Essential Products Inc., maker of the intriguing Essential Phone that debuted last year, may be up for sale. Reportedly, people familiar with the matter say that Essential has "canceled development of a new smartphone" while hiring advisors from Credit Suisse Group AG in order to find potential buyers.

Allegedly, at least one (unnamed) suitor has already shown interest in acquiring Essential. According to Bloomberg, the company is considering a complete sale, including all hardware products and patent portfolio.

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